What this skill does
Identifies SEO quick wins on your domain: keywords already ranking between positions 8 and 20. Moving a keyword from page 2 to page 1 is 5x cheaper than creating new content, and this skill shows exactly which ones and where to start.
When to use
- To prioritize on-page optimization without producing content
- On domains with 3+ months of Search Console data
- Before planning the quarter's content calendar
- To justify investment in technical SEO
What the report covers
- A list of the top 20 keywords in positions 8-20, ranked by volume × potential CTR
- For each keyword: current URL, average position, current CTR, expected CTR if it moves into the top 5
- Estimated incremental traffic per keyword (monthly)
- On-page diagnosis per URL: title, meta, H1, internal links, schema
- 3 prioritized actions with an effort estimate (in hours)
Pre-reqs
- A domain with Search Console verified and the SEO Data MCP connected
- At least 90 days of GSC history for the data to be reliable
- Rankz access for the on-page analysis (rankz.marfin.co)
How it works
- Pulls queries by page via
SEO Data:gsc_query_by_pagefor the last 90 days - Filters queries in positions 8 to 20 with >= 100 impressions/month
- Computes the expected CTR per position using the niche benchmark curve
- Runs
Rankz:analyze_siteon the ranking URLs to identify on-page gaps - Cross-references gaps × volume to prioritize the 3 highest-impact actions
Output example
Keyword: "otimização de carregamento de página"
URL: /blog/web-vitals-2025
Current position: 12.4
Impressions/month: 480
Current CTR: 0.4%
Expected CTR top 5: 8.2%
Incremental traffic: ~37 clicks/month
Diagnosis:
- The current title does not contain the main keyword
- The H1 starts with "Como" but the keyword has direct informational intent
- 2 internal links from authority pages are missing for this post
Suggested action: rewrite title + H1 + add internal links (estimated: 30min)